AI Powered Platform for Customer Centricity Qorus Banking Innovation Awards 2022

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TBC Bank

TBC Bank is a leading company in the region. It is distinguished with its utmost care for its clients, constant striving for novelty and everlasting pursuit for development. Success of TBC bank is conditioned by well-developed and diversified service channels, efficient sales system and high quality of the services provided.

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29/09/2022 Banking Innovation
We established a new mindset of understanding our customers by introducing non-traditional engagement metrics, as well as by building predictive models to estimate their potential value and probability of churn. As a result, we can now take proactive measures to keep our customers happy, by making tailored offers based on their specific needs and pains.

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