Raiffeisenlandesbank NÖ-Wien embraces change with digital asset trading

Digital Reinvention
25/01/2024 News

Raiffeisenlandesbank Niederösterreich-Wien (RLB NÖ-Wien) has made history as the first major traditional European bank to venture into the world of digital assets through a strategic partnership with Bitpanda Technology Solutions.

In a strategic move to meet the rising demand for digital investment solutions, RLB NÖ-Wien customers can now seamlessly trade a diverse range of digital assets, including cryptocurrencies, stocks, ETFs, and precious metals. This transformative initiative is facilitated by the innovative SaaS offering provided by Bitpanda Technology Solutions.

Bitpanda's technology seamlessly integrates into RLB NÖ-Wien's existing mobile banking app, offering a user-friendly experience. This White-Label-Solution provides easy access to over 2,000 digital assets, making it a versatile addition to the bank's digital platform.

Michael Höllerer, CEO of RLB NÖ-Wien, underscores the bank's commitment to customer focus and innovation, stating that the collaboration with Bitpanda is a strategic move to provide customers with contemporary investment options.

The partnership aims to empower a broad spectrum of investors, offering a transparent and secure platform for "trading for everyone." Whether new to investing or experienced traders, users can now invest digitally and independently through RLB NÖ-Wien's mobile banking app.

Bitpanda, founded in 2014 and headquartered in Vienna, is renowned for its commitment to security and transparency. Holding multiple licenses, including the MiFiD II investment firm license and E-money license under PSD II, Bitpanda is considered one of the safest platforms in the industry.

The white-label integration of Bitpanda Technology Solutions ensures a clear and understandable overview of all assets within the mobile banking app. This collaboration positions RLB NÖ-Wien as an innovator in the financial market, offering customers a comprehensive, modern banking experience and ushering in a new era of contemporary investment solutions.

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